Customer Lifetime Value

metrics

Definición

The total revenue a business can expect from a single customer account throughout their relationship.

CLV helps businesses understand the long-term value of maintaining positive customer relationships. Businesses with higher ratings tend to have customers with higher lifetime values.

Términos Relacionados

Explore conceptos y terminología relacionados.

Customer Loyalty

The tendency of customers to repeatedly choose a specific business over competitors due to positive experiences.

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